...and ya don't stop

Just a selection of tunes I'm grooving to this week.

new school (directed by Jake Davis)

Norse Projects S/S '11 Lookbook

You may have noticed we've been hyping Norse Projects a lot on our blog. I think the Scandinavians are coming up on the Japanese in terms of fashion. Their looks are simple, clean, and fresh, much like their furniture. Norse Projects entire Spring look book after the break.

via Hypebeast

Jamie XX & Gil Scott-Heron We're New Here 

Norse Projects Interview by Crooked Tongues

via Crooked Tongues

Over the last couple of years, many practitioners of screen-printed sweats and tees have made a switch into the loftier realm of denim, shirting and pieces that bridge a gap between all-out casual looks and quasi-formality. Most have failed, because it takes more than mere entrepreneurial spirit and gift-of-the-gab to make that leap. Plus their product is mostly corny. 

Denmark seems to hold the majority of the talent for simplicity, quality and design, and Norse Projects are key players in the wave of great Danes who use collective backgrounds misspent in graffiti and skating for the forces of good, giving us exactly what we want in our wardrobes. Scandinavia’s interpretation of streetwear is serious. Over the last couple of years, we’ve seen the Norse Projects patch as the signoff on a substantial amount of hats, shirts, knitwear, jackets and the t-shirts we’ve owned in a long, long time. 

There’s collaborations too—our favourites are the Elka coats and gloves, but their appreciation for the sneaker side of things is deep. We’re assuming that Norse get approaches to join half-baked collaborative “programs” on the regular, but their footwear output at time-of-writing has been fairly frugal—an excellent New Balance 670 and a very good Kopenhagen for adidas. We suspect that there’s more on the way in the not-too-distant future. Our man in Denmark, Mads Therkildsen spoke to Norse’s Mikkel Grønnebæk to get some extra insight on the brand. 

OUTLIER now at Department Seventeen

We just received our first order from Outlier, which has the Department Seventeen team very excited. Outlier is one of the few brands that we hoped to carry from the first day we decided to open a shop. Below are some quick snaps taken of our Outlier order.










































Outlier - Blazed Cotton Pivot Sleeve Shirt in Blue - $165 This buttondown dress shirt is constructed using Outliers' innovative pivot sleeve design, which allows the wearer a freer range of arm motion without feeling the the tug and pull of fabric around the body and arms that you get when wearing a standard dress shirt. The shirt has a tailored slim fit, and looks great tucked or untucked. It also worth pointing out that the shirt is made with Outlier's custom developed Blazed Cotton that is treated to resist moisture (as you can see in the second picture above) and dirt.


Next up we have Outlier's 4Season OG (Original Garment) Pant in Static Blue ($188) and Super 100s Cap in Bluish Gray ($70).








































The OG Pant is Outlier's version of the classic slack. These pants have a nice slim (but not skinny) cut, and is made with their 4Season Doubleweave: Schoeller Dryskin Extreme fabric. These pants are perfect for biking to work, because the fabric is very breathable, provides some stretch, wicks away sweat, and repels liquids and dirt. The Super 100s Cap is made with high quality 100% wool suiting fabric.

All Outlier garments are cut and sewn in New York City. Outlier will be available in store next week, and online (with much better pics) as soon as possible.


_Adrian

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